Marketing

Marketing is the art of selling and the science of creating a brand. A strategic marketing process is a thrill ride involving Marketing Strategy, Brand Management, Customer Engagement Management, Integrated Marketing Communications, Consumer Behavior, and Retail Marketing, to give the most enriching and productive experience.

Our marketing academic wizards provide holistic solutions for selling products, identifying competitive advantages, and creating profile-based marketing plans. 

Projects in this Area
Consultancy Offered
  • Brand Growth strategy
  • Brand Planning and Go-to-market strategy
  • Brand Rejuvenation strategy
  • CRM strategy using Lifetime Value Analysis
  • New Product development strategy
  • Report on Consumer Insight development
  • Report on Market Analysis
  • Sales and Distribution Strategy

Connect with us

 

(91-22) 672 83181        research@somaiya.edu

  • Customer Relationship Management
  • Sales & Distribution
  • Brand Management
  • Digital Marketing
  • Marketing Strategy
  • Marketing Analytics and Insight Mining

  • CHANDAN SINGHAVI.(2017).Factors Affecting Teachers’ Perceived Proficiency in Using ICT in the Classroom.IAFOR Journal of Education, 5(2): 67-86.

  • DEEPAK MORE.(2008).Two-photon absorption in ZnSe and core/shell quantum structures.Applied Physics Letter, 92(4): 043126.

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